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August 25, 2016

Car Wash Florals

It's been ages since I've shared some personal style! I'm back and excited about fall. I'm really feeling the new autumn color palettes I've been eyeing in stores. Mustard, olive, and burgundy abound and it's time to switch things up for the new season. 

Once upon a time, you wouldn't have caught me ever wearing mustard or similar shades of yellow, but this floral skirt captured my heart with its car wash strips of fabric that sway in the slightest breeze. I knew the skirt would be an ideal complement to my Phillip Lim for Target satchel and this simple yet chic bow blouse (which also comes in black). When the fall weather really hits (which seemingly never happens in California), I might entertain adding a cable knit cardigan, distressed denim jacket, or my favorite olive green field jacket from Target for a more rugged and cozy vibe.    

Who What Wear collection sleeveless bow blouse and floral car wash skirt

Who What Wear collection sleeveless bow blouse and floral car wash skirt

Who What Wear collection sleeveless bow blouse and floral car wash skirt

See more of my fall favorites (plus shopping photos and the newest arrivals from Target) on my Instagram and Snapchat stories @thekeytochic.

Wearing Ray-Bans, Who What Wear Collection bow blouse (similar style under $80), Who What Wear Collection car wash skirt, Phillip Lim for Target mini satchel (splurge version), and Mossimo 'Micki' flats

Shop the look:




More fall favorites:



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August 24, 2016

Fall 2017 Winter 2018 Fashion Trend Forecast

I've recently returned from WWDMAGIC, where I scoured the trade shows for new trends, attended a few trend forecasting seminars, and brought home more photos than I have room to share here. In this post, I'll be sharing six key fashion trends for fall 2017 and winter 2018, as presented by New York-based firm Fashion Snoops

Follow along on my Facebook page and Pinterest trend boards, where you'll have access to trend information, fashion inspiration, shopping reports, and personal style. For additional trend forecasting inspiration, see my report on 7 trends for Juniors for fall 2016/winter 2017, my post about 7 footwear trends for fall 2016 and spring 2017, my spring summer 2017 Juniors' fashion forecastspring and fall 2016 footwear trend report, my spring/summer 2017 denim trend report, and my 2016 denim trend report.

*Please note that this blog post is adapted from Fashion Snoops, is protected by international copyright laws, and may not be republished without permission. Students, please feel free to use this information for school projects as long as it's not reproduced or republished online and you properly cite both Fashion Snoops and The Key To Chic as sources.

Now on to the six trends for fall 2017 and winter 2018.

1. Code (aka Re:volution)

This trend resonates with Demna Gvasalia's influential work at Balenciaga and Vetements. It's almost about breaking the fashion system from collections to dressing in anonymous separates. It's industrial and gritty. Fabrics are more normal, and proportions are more exaggerated.  There are lots of active elements, which works well for the young contemporary market. It's about anti-establishment and empowerment through graphics.

Here's how Fashion Snoops describes the trend: "The power of the people will be heard. In our continuously chaotic world, the streets are becoming the one true democratic space, helping to set the stage for a new attitude in contemporary streetwear design and a sartorial uprising. This neo-punk sensibility with military undercurrents is reinventing basics that maintain a tough tailored edge, placing a special emphasis on the concept of soft utility and expressive silhouettes. Re:volution is graphics-heavy with contemporary camo and positive propaganda, and the head-to-toe look boldly acts to protect, perform, and protest." 

Code or Revolution Fashion Trend forecast Fall 2017


The color palette reflects active influences. There's poppy red, tangerine orange, trophy yellow, and magenta. Base colors are pea green, olive, navy, blue ash, khaki, and sharkskin grey.

Code or Revolution trend color forecast fall 2017 winter 2018


Materials are utility-based, such as: twill, washed cotton, nylon, jersey, fleece, and vintage washes of denim.

Graphics are bold messages, like on this eye-opening T-shirt. Design details are about large proportions, large shoulders (see this striped top as an example), hoods, flat pockets, deconstructed motifs, ties on hems, and raw edges on denim. 

Key items are the anorak, parka, oversized coat, bomber jacket in shiny materials, the puffer jacket, trucker jacket with volume, sweatshirt in oversized shape, mock turtleneck sweater, fuzzy crop sweater, oversized turtleneck, sneaker boots, the woven tee in a boxy silhouette, crop tops, overalls, and the cropped pant with a raw edge hem. 

See Vetements for examples:





See examples of Code:




2. Precious Oddity 

This theme is influenced by Alessandro Michele at Gucci. It's quirky, it's about individuality, and it's also about wearing unexpected things that you're not supposed to in a mash-up, "chic grandma" kind of way. Think vintage meets cool meets nerdy. Wallpaper prints and kitschy conversationals factor in, as well as pajama dressing and loungewear influences.

Precious Oddity fashion trend forecast fall 2017 winter 2018


The color palette is a mix of greens and golds, including: shamrock, goldenrod, mustard tones, autumn orange, cinnamon, scarlet red, indigo blue, carnation and frost pink.

Precious Oddity trend color forecast fall 2017 winter 2018

Materials are a rich and eclectic hodge podge: burnout, jacquard, patterned fur, velvet, Swiss dots, and rib knits.

Patterns are an eccentric mix: ditsy florals, patchwork, wallpaper motifs, majestic "land of the dreamer" motifs with insects, birds, mirror motifs, etc. on bomber jackets. This reversible silk Gucci bomber and this silk bird print dress are excellent examples. 

Design details are pretty: quirky collar on woven blouses, self belts, bow ties necks, pleats, ribbed banding, Key items are: pajama shirts, the bow blouse, the ruffle top, the midi skirt, the button front skirt, the A-line skirt, robe dress, slip dress, culottes, wider leg trousers, relaxed jumpsuit, the robe coat with kimono sleeves, bomber jacket, quilted crossbody bag, sheer socks, and tennis shoes (like this pretty printed pair).

See examples of Precious Oddity:




Get the Gucci look:




3. Intellect (aka Beaux Arts)

This story is about a smart woman who borrows her style from the Beaux Arts and Bauhaus art movements. There are retro '70s elements and geometrics. Intellect demonstrates a less polished perfection. There's an awkward vibe, abstract sophistication, and a strong Victoria Beckham influence.

Fashion Snoops describes it as channeling the "confident swagger of the 1970s with a smart and sophisticated approach. Individual statements are celebrated, signaling less polished perfection and more awkwardness. Art movements and interior design of the referenced decade are reflected with a retro color palette and geometric patterns. The nonconformist flavor of the '70s is essential to altering the notions of basic knits, outerwear and tailored clothing. Silhouettes often follow the lines of Bauhaus furniture and items possess a bookish quality, giving off a novelty, independent look above the status quo."  

Beaux Arts or Intellect fashion trend forecast fall 2017 winter 2018


The color palette includes potter's clay, cinnamon, dusty cedar red, trophy yellow, pea green, lime yellow, khaki, and ballet pink.

Beaux Arts Color Forecast Fall 2017


Materials channel the vintage notion and include: herringbone, tweed, wool felt, suede, shearling, lurex knits for a metallic feeling, and mohair.

Graphics are bookish, with geometrics for a retro palette. Shapes are organic, with a vintage '70s feel. Revived repeats are smaller in scale and borrow from patchwork. 

Design details are zip front closures, snap front skirts, blocked motifs, fur trim, side slits, and patchwork motifs. Key items are the bow blouse, the tunic top, mock neck sweaters, dusters, the mid-calf slip dress worn layered, the shirtdress, the sweater dress, pleated skirts, culottes, tailored wide leg pants, flared pants, the boxy jacket, the oversized coat in rounded silhouette, and the mid-calf boot with chunky heel. 


See examples of Intellect:



4. Dispatch

This story captures the spirit of wartime Vietnam along with the culture of the people in Vietnam. There are ethnic motifs, batik patterns, wrap and kimono silhouettes, and a fusion of east-meets-west. 

Dispatch fashion trend forecast fall 2017


The colors are military influenced: pea green, drab, olive green, steel blue, spicy mustard, autumn orange, and cinnamon.

Dispatch trend color forecast fall 2017 winter 2018


Materials are rugged and ethnic: twills, pebbled leathers, jacquard, openwork, silk, nylon, quilted materials.

Graphics are Indochine: calligraphy motifs, living camouflage, abstract patterns, batik prints, and woodblocking motifs. Design details reference the military: braiding, epaulettes, patches, brass buttons, embroidery, raw edge hems. 

Key items are: the trench coat, parka with cargo pockets, light overcoat, officer's jacket, robe coat with kimono sleeves and self belt, quilted jackets, utility shirts with cargo pockets, the tunic with embroidery, turtleneck sweater, relaxed-fit cargo pants, coveralls with snap-front, the column dress, wrap skirt with tie details, combat boots, and the headscarf. 

See examples of Dispatch:






5. Runaway Roadtrip (aka Native Wild)

This story is about a group of girls who leave home to go on a dream road trip to the American Southwest.  They might visit thrift stores, diners, trading posts, and travel along Route 66 to explore small towns. It's a modern day Thelma and Louise vibe. There's a psychedelic-cowboy aesthetic with the prints. It's about embodying a homegrown spirit and '50s kitsch. 

As Fashion Snoops describes it: "They say it's always about the journey, not the destination. Inspired by the intrepid spirits who discovered parts unknown, this trend puts adventure in style front and center. Today's explorers set out on voyages that take them to the many quiet corners of the earth, craving authentic experiences along the way, including a major focus on the well-curated general store. Along with the expedition comes a focus on rugged yet rich surfaces, and fabrics that get more beautiful with age. Avoiding the cliché uniforms of the Wild West, today's adventure seeker can live life at its ultimate volume by embracing a mix of woolen comforts and tongue-in-cheek, kitsch embellishment, never taking the journey too seriously."

Native Wild or Runaway Roadtrip fashion trend forecast fall 2017 winter 2018


The color palette is hearty and includes neutrals, camel, buttercream, autumn orange, stone grey, and cedar red. There are also Americana elements with teal blue and periwinkle. 

Native Wild Color Forecast Fall 2017


Materials are rugged leather, suede, denim, flannel, and softer prairie vibes in the form of chiffon or satin. Patterned furs and intarsia knits offer more warmth.

Patterns are inspired by neon signage and Route 66 Western graphics. Kitsch rodeo is more pop influenced with bold and bright colors. There are traditional Americana patterns including bandana, Western, and flag prints. 

Design details are Southwest: fringe, embroidery, lace-up closures, studs, and raw edges.

Key items are the yoke-front shirt in satin/velvet, the bow-front shirt with Victorian neckline, the peasant blouse, intarsia sweater, mock neck turtleneck with contrast yoke, button front skirt, shirtdress, A-line skirt, shift dress with yoke, sweater dress with fringe trim, slimmer flare pants, culottes, boxy jacket, trucker jacket, fur vest, cape, printed headscarf, Western buckled boots, and the saddle bag. See this Western blouse and this glitter star sweater by Coach and this for great examples of the trend.

See more examples by Coach:




See examples of Runaway Roadtrip: 





6. Ritz (aka Iliad)

Holiday-focused, Ritz has a dark Art Deco celebration that sets the tone for this expression. It's about less confined silhouettes. There are beautiful patterns for the holiday season in fancy materials, and it's high on drama. Ritz has a mysterious and opulent aesthetic that's very intriguing.

Fashion Snoops describes it in this way: "The notion of elevated luxury has been one that has driven design for generations. Inspiration is found in things like dark art deco, and elegant jazz clubs and theaters. With a slant towards decadence, the trend begins with the 1930s, while more romantic notions and gender-blurring lines beckon a new perspective. Less confined silhouettes make a liberated statement, while neoclassical and even minimalist directions are explored. Stylized patterns mimic deco buildings while novelty materials step into the limelight. High on drama, refinement and indulgence are at the core of the head-to-toe look."

Iliad or Ritz fashion trend forecast fall 2017 winter 2018


The colors are jewel tones: plum, ivy, soft gold, metallic and hues evocative of the '20s. There's also dusty mauve, bisque, and stone.

Iliad or Ritz color forecast fall 2017 winter 2018


Materials encapsulate the '20s with chiffon, tulle, lace, satin, burnout effects, velvet and lamé.

The graphics are decadent Art Deco, and fanciful. There are wallpaper motifs. There are also Hollywood Romance prints and flapper era imagery. 

Important details include: plunged necklines, draped details, fur trims and collars, robe styling with kimono sleeves, tassels, feather trim, beading, and sequins.

Key items are: tops with higher necklines, Victorian blouses, and mock tops with puffed sleeves. Sweaters are dusters and mock neck styles. Dresses are: mid-calf, the slim midi, and the A-line with peasant sleeves. Evening dresses have slits, embellishments, column shapes, and mid-calf length with ruffles. Skirts are mid-calf dirndl, pleated, and draped. Outerwear is full length, such as the robe coat in silk or satin, and the men's jacket with broad shoulders. Accessories are floral crowns, the top-handle bag and the high-heeled sandal. 

See examples of Ritz:




For more photos of each trend, catch up with me on Pinterest, where I pin additional trend forecasting info and inspiration. To see footwear trends, read my report on mule shoes and my 2016/2017 footwear trend report on Fashion Trend Guide.






Follow along on FacebookTwitterSnapchat, and Instagram @thekeytochic for exclusive fashion content, mini trend reports, shopping stories, and personal style.





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August 6, 2016

Fall 2016 Back To School Fashion Trends

Although I'm no longer a student, I adore the back-to-school season. I enjoy looking forward to cooler weather, fall's arrival, and all of the merchandise that accompanies the back-to-school shopping season. As a teenager, I used to spend lots of time shopping. No surprise there, right? 

Many of my weekend afternoons in high school were spent roaming the stores and scoping out new trends at Westminster Mall in Orange County. That's why I'm thrilled to be teaming up with Westminster Mall to share some of my top back-to-school trends for fall 2016. With all of my favorite retailers (Target, Windsor, Heavenly Couture, Forever 21, Cotton On, JCPenney, DSW, Macy's, Charlotte Russe, etc.) in one nicely air conditioned space, it makes for a convenient and comfortable shopping experience. The mall gets bonus points for its easy parking and its proximity to the 405.

westminster mall california

So what are the must-have trends for fall? Here's a look at the styles on my radar, and where to snag them for yourself. 

Let's get started at the well-stocked Target in the mall. The new fall line from the Who What Wear collection just landed, and it's filled with florals, ladylike skirts, and ultra chic details. I had to get this floral bomber jacket, and I'm eyeing the floral print car wash skirt, too.

 photo whowhatwear-florals_zpsaynexlbf.jpg

Shop Who What Wear:






Button front skirts are still going strong, and this burgundy one from Rue 21 would pair well with sweaters, utility jackets, and boots for fall. 

 photo rue21-skirt-outfit_zpszsb34puy.jpg

Shop button-front skirts:




The off-the-shoulder silhouette gets a fall update in a dark floral print at Q Luv. I can imagine this top styled with flared jeans for a retro look.

 photo Q-Luv-floral-blouse_zpsflezhkbm.jpg

Shop more off-the-shoulder looks:




Macy's pays homage to the '90s with flannels, plaid shortalls, mock neck tops, and faded denim in the Juniors department.

 photo macys-90s-trend_zpsui7z0fpq.jpg

Shop new arrivals at Macy's:




I fell in love with this quilted backpack at Q Luv. Besides the $20 price point, the benefit is that you can carry it as a handbag or as a backpack thanks to creative strap construction.

 photo quilted-backpack_zpswrucnys3.jpg

The biggest story in denim this season is embellishment in the form of playful patches. Thank you to Allesandro Michele at Gucci for helping to launch this craze. This pair is by Arizona at JCPenney.

 photo patch-denim-jcpenney_zpsaw0s4drf.jpg

Lace-up details and olive green are everywhere, and this blouse by a.n.a. blends both trends into one sporty, easy-to-wear top.

 photo jcp-ana-lace-up-blouse_zpsdbmx53f8.jpg

Boho pieces like this lace-up swing dress and cold shoulder top from Forever 21 are evidence that off-the-shoulder and lace-up looks are still key items for fall. 

 photo f21-boho-looks_zpsmnqf1fqa.jpg

Military references in the form of skinny cargo pants, camouflage, and utility jackets are everywhere. I found these camouflage skinnies at Charlotte Russe.

 photo camouflage-skinnies_zpsticpzriq.jpg

Shop military-inspired looks:


Varsity jackets, souvenir jackets, and bomber jackets are popping up at almost every store I visited in the Westminster Mall. Styling tip: they pair well with vintage-inspired tees, midi skirts, leggings, and all silhouettes of denim. Get this look at Forever 21

 photo F21-bomber-jacket-with-vintage-tee_zpsdqotjblv.jpg

Shop bomber jackets: 




Bell sleeves are a key update on peasant blouses, like this one by American Rag on sale at Macy's.

 photo bell-sleeve-am-rag-top_zpsfoejnrfz.jpg

Shop bell sleeves:






See the top 7 footwear trends for fall 2016 and winter 2017 in my footwear report on Fashion Trend Guide. 

Thank you to Westminster Mall for hosting me and collaborating on this post. See more fall 2016 and winter 2017 fashion trends for Juniors in my MAGIC Market Week trend report on Fashion Trend Guide. 

Get access to more photos on my Instagram stories and on my Snapchat @thekeytochic. 

More fall trends:


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