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August 19, 2015

Expert Tips for How to Shop Adam Lippes for Target

I'm ready for fall, are you? With a new season comes another Target designer capsule collection. I know it can be hard to keep up. Mark your calendars! 

On September 27, American fashion designer Adam Lippes, know for his modern sportswear, will debut a 50-piece collection of men's and women's apparel, shoes, accessories, and home d√©cor items at Target. (See which Target stores will carry it by scrolling to the bottom of this page.) The twist with this collection is that each piece will incorporate plaid print - perfect for ushering in the fall season. That's good news if you think plaid is rad, you want to look like a stylish lumberjack, or you're bonkers for buffalo checks. Below, a selection of my #AdamLippesforTarget favorites. 

*Sept. 27, 2015 update - read my Adam Lippes for Target review with tips on fit and sizing, as well as in-store photos and fitting room favorites.

Adam Lippes for Target Lookbook

As you can see, I might be stalking some of the men's pieces, including the blue jacket and beanies.

See just how versatile and chic plaid prints can be in the lookbook.

How to Shop 

Taking into account the frenzied Lilly for Target launch and the unsurprisingly quiet Eddie Borgo for Target launch, I've learned what strategies work and how to be the very first to shop. Read on for my tips on how, when, and where to shop the #AdamLippesforTarget collection.


The In-Store Strategy

1. Know where to go.  Once the collection launches online, and assuming Target's site is functioning properly, you can use Target's "find item in store" function to search for specific items in stock in your area. It's not perfect, but it can help you plan your shopping. Be ready to stand in line on Sunday morning, although I seriously doubt that the lines for Adam Lippes will look anything like the Lilly launch. Use the store locator at the bottom of this page to find the stores near you that'll stock Adam Lippes for Target.

2. Phone it in. Be extra prepared by calling your local stores the week before the launch to confirm if they'll carry the collection. Get your local store's phone number here.

3. Be an early bird. You know what they say about the early bird. My Target stores open at 8am on Sunday, and I've found in the past that if I arrive by 7:30, then I'm able to get what I want, since there aren't crowds in my area. For people who live in large cities, I'd recommend going one hour before the store opens if you're really motivated to shop. For shoppers in more suburban or rural areas, the competition and crowds are reduced, but the selection of goods may be as well. In my experience, stock varies widely from store to store. Sometimes metropolitan area stores and stores in higher income neighborhoods carry a better selection of merchandise. It takes some trial and error to find the best stores in your area.

4. Bring a buddy. A family member, friend, or significant other might be able to help you get the pieces you want and help you make purchasing decisions. Divide and conquer should be your strategy! The Jason Wu for Target cat tote would not be mine if not for a dedicated boyfriend. The same goes for the Lilly for Target mugs and dessert plates, and I feel really fortunate! I may or may not have bribed him to shop with me in exchange for Sunday brunch. 

5. Check for go-backs and barter. If your favorite pieces disappear from the racks in a flash, be courteous, be patient, and don't be afraid to chat with other shoppers and trade to get what you want! 

6. Persistence pays off. Target does not restock these collections, but you can still score your favorites. If you don't find what you want after the launch, check back for returns in the coming days and weeks, as many shoppers take items back to the store. How about that buyer's remorse? Don't forget to check the customer service desk and clearance racks for returns as well. Call your local stores to ask what they have. The best part about returns? Online exclusive items are heavily discounted when returned to stores, leaving the door open for other persistent shoppers to get really lucky. After four or so weeks, the collection may be discounted to 30% (and eventually to 50% or 70%) off, so frequent visits to Target after the launch could really pay off. August 2015 update: last week, I found some returned Lilly for Target shorts in my size for 50% off. Score!

The Online Strategy

1. Learn the lookbook. Study the lookbook to select your favorites, get outfit inspiration, see what's online only, and check the prices. 

2. Play favorites. Make a list or collage of your favorites to help you stick to your budget. 

3. Know when and how to shop. Since Target's collections debut on Saturday night or early Sunday morning, be prepared to stay up late or get up early (depending on your time zone) in order to shop online. Target doesn't designate or announce a specific time to launch the collaboration online. Join me on Twitter on Saturday night around 8pm PST for the pre-launch. It's where you'll want to be. Be extra prepared by using more than one web browser, mobile device, etc. Sometimes items become available first on the mobile site, and sometimes they don't. Refresh your browser often and have patience. Items tend to pop up and then disappear during the initial launch. Expect some glitches but don't give up. Remember, persistence and patience are key, and you may have to sacrifice some sleep. Let's hope that Target's site won't have a Missoni or Lilly flashback with all those technical issues. 

4. Save your info. As the time to shop online approaches, log onto Target.com and have your checkout and payment details saved ahead of time. This makes for faster checkout process and reduces the chances of having your cart emptied before you can click the "complete order" button. If you don't have one already, then consider getting a RedCard. Why? Target RedCard users enjoy free shipping, an extra 30 days to return certain merchandise, and a 5% discount on purchases. I always carry mine wherever I go, and it comes in quite handy.

5. Click quickly. Shop the online only items first and s
ubmit your order right after placing an item in your cart. Do not shop and fill up your cart. Why? Once an item is in your cart, it's not reserved for you. In order to avoid an item being removed from your cart because it's sold out, you need to click quickly and complete your order! If you are a RedCard holder, you don't need to worry about multiple shipping charges if you have multiple orders because shipping on Target.com is free. For non-RedCard holders, shipping over $25 is free. Unfortunately, Target does not ship internationally.

6. Stay social. Use social media channels such as Twitter for #AdamLippesforTarget shopping updates, product info, and to connect with other shoppers. Sign up for Target's email updates right here

7. A little birdie said. Wanna be the first to shop the collection online? Follow me on TwitterFacebook, and Snapchat (@thekeytochic). Please join me on September 26 at 8PM Pacific time (and early Sunday morning) on Twitter to get tips, ask questions, share your excitement, discuss your favorites, and to be the first to shop the tartan-themed collection. 


August 27, 2015 update - See how 6 looks form the Adam Lippes for Target lookbook compare to recent runway looks. The similarities might surprise you!

Happy shopping and good luck. See you on Twitter!

This post contains affiliate links and I may be compensated if purchases are made by clicking links.

Shop the collection online:

Get Adam Lippes inspiration:

Go mad for plaid pieces at Target:

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